Digital technologies have revolutionised the world in so many ways, from how we shop to how we consume entertainment. With the rapid development of innovative technology solutions, consumers’ expectations have naturally grown.
We’ve gone from waiting months for a film to come out at the cinema to having instant access to stream new films. Even the expectations for museum experiences have changed significantly in recent years, with an increasing demand for digitisation.
To meet this demand, creating digital displays and immersive experiences increases visitor engagement and can attract new visitors. However, bringing ancient artefacts and modern technology together is not always easy.
If you are looking for ways to introduce advanced technology and enhance digital museum displays, a digital asset management (DAM) system can support you. From helping to organise your digital assets to streamlining your marketing activities, DAM can bring the latest technology developments to your museum.
By implementing solutions like DAM, you can ensure that the museum experience you deliver continues to evolve and that art and history is accessible and engaging.
These are some of the DAM features that can enhance digital museum displays:
Whether your digital assets are created in-house or through an agency, DAM provides a central repository to securely store all your assets. Files including images, videos and presentations can all be easily stored, shared and retrieved within DAM.
This means your creators can quickly access the files they need to create immersive digital museum displays. By setting access permissions and using a cloud based DAM system, you can designate access rights to anyone working on your digital displays. This includes third party creators, without the need to upload, send and then download large digital files.
Another useful feature of DAM is that it can be integrated with a huge range of tools and software solutions. If your design team uses software such as Adobe Creative Cloud or Canva, you can integrate the software with DAM. This allows graphic designers to create the content for digital displays and make changes without switching platforms and export content into the required file formats. When you are working with high-resolution images, this helps to maintain optimal visual quality.
DAM can also be integrated with digital display technologies such as interactive kiosks, AR (Augmented Reality) systems and touchscreens. Once digital files have been created and approved, they can be seamlessly uploaded onto the displays. DAM can also automate the approval process, assigning tasks to the relevant person for sign-off. The system will then show when a digital file has been approved and is ready to be pushed onto the display.
Once your digital assets have been created for displays, DAM makes it easy to repurpose content. For example, you might want to upload a section of the display onto your website or include images in email marketing. The advanced search functionality and integration with editing tools can speed this process up.
Are you ready to discover how DAM can revolutionise the visitor experience at your museum? To find out more, contact our team to book a demo and see how you can enhance your digital museum displays.
